I recently attended a free event hosted by Vaco Orlando. Special guest speaker, Rodney Landrum, SQL DBA with UAFC, spoke on the value of integrating SQL Server Reporting Services (SSRS) into your organization from both a development and administrative point of view.
Rodney gave a great overview of SSRS 2008, including the new control for map and spatial data visualization. This has to be one of the coolest new features of 2008 for me. I can certainly see how membership based companies as well as any prospect lead analysis could be greatly aided with this type of spatial presentation of data. Other topics discussed included understanding Business Objects (BO) reporting vs SSRS reporting and knowing when SSRS would be a better solution, as well as using Stored Procedures to improving reporting performance.
I highly recommend Rodney’s book Pro SQL Server 2008 Reporting Services. You can order a copy by clicking on the Amazon link on this page.
According to Simple-Talk.com, Rodney Landrum has been architecting solutions for SQL Server for over 10 years. He has worked with and written about many SQL Server technologies, including DTS, Integration Services, Analysis Services, and Reporting Services. He has authored three books on Reporting Services including his most recent 2008 edition for Apress. You can view Rodney’s complete profile at Simple-Talk.com